iMapping
Blog
iMapping Blog
Our blog covers tips and best practices in listing your business on map and voice search platforms. Through these topics, you will learn more about leading navigation maps and voice search platforms, what customers use them for and how to take advantage of them to gain new traffic.
Brand visibility is crucial in today’s market. While there are many small businesses across all...
A good marketing effort will be put to waste if it doesn’t reach its...
A business that’s visible to its target audience is more likely to grow, compared...
Without customers, it’s impossible for any business to thrive. Luckily, today’s digital landscape presents businesses with plenty of valuable tools that help them connect with their customers...
Google has rolled out Driving Mode for its artificial intelligence-powered virtual assistant—Google Assistant. It enables you to use...
Consumers rely on online map platforms not only for planning their commute or determining the best route to their destination. These location-based...
Unlike big companies that have resources intended for customer acquisition, new and small- and medium-sized businesses often have...
According to a study done in 2018, smartphone users in the U.S. find Siri as the most preferable voice...
Going digital is one of the best ways to drive customers to your business. Nowadays, people...
Getting your business set up online is a great way to gain more customers. Nowadays, if...
Establishing an online presence and becoming visible online are crucial for any business. Many local businesses are still...
One of the biggest trends in digital marketing is voice search. Although it’s technically still considered an emerging...
Many local businesses today have been forced into digital transformation in order to adapt to the year’s...
If you have a brick-and-mortar store, foot traffic is essential to your business’ operations. While most transactions...
For many travelers and vehicle owners, the convenience of e-commerce can’t beat the thrill of...
Apple's updates brought many new features to Maps that made navigation easier and faster than ever...
Over the past years, more and more people have been using their smartphones as navigation devices when on the...
Besides Waze, no other navigation app has been pitted so closely against Google Maps as...
Google Maps is an extensive web mapping service, offering everything from satellite imagery and panoramic street views to real-time traffic updates. At its core, it is...
23.3 million—this is the number of unique users that accessed Apple Maps in just one month,...
Given the continuous increase of digital consumption and reliance among consumers, your business needs to...
Google Maps is constantly evolving to cater to local businesses. Given how it is the...
Similar to the other major navigation apps like Google Maps and Waze, Apple Maps has become an...
Every day, millions of people use their smartphones to get turn-by-turn directions when exploring...
Apple CarPlay makes it safer for everyone to use their iPhones while driving. Equipped...
A map listing service like iMapping can help your business gain more prominence on today’s most...
In a tech-savvy world, mobile-first connections drive local businesses instead of sidewalk signs and...
Navigation apps can help consumers find their way around town, especially if they aren’t quite familiar with the area. They...
Google Maps continues to be the world's most popular navigation app due to its coverage—over...
Businesses with a storefront or multiple physical locations and offline services can benefit from being...
Getting listed on navigational apps like Waze is one way of making your business more visible....
Of the many challenges in running a business, an increasingly important one is promoting...
Customers are now more likely to search for a business or product while...
When it comes to marketing a business, it’s more important than ever to build...
Apple Maps is the top map search and navigation app across Apple devices by a factor...